Australian ugg boot maker Eddie Oyger has been ordered by a Chicago court to pay Deckers Outdoor Corporation US$450,000 for selling 12 ugg boots in the US. Deckers is the legal copyright holder of the "ugg" brand and has been selling them as "Ugg Australia" up until 2017.
And how did this corporation get to own a brand name that was in common use in Australia for decades?
https://www.abc.net.au/news/2019-05-...in-us/11104374
Needless to say, despite frequent appeals to the Australian government, no politician was game enough to oppose this corporate takeover.
And how did this corporation get to own a brand name that was in common use in Australia for decades?
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Despite its Australian origin as a generic term, the word ugg was registered as a brand in the US in the 1980s by Australian entrepreneur Brian Smith, who later sold the trademark to Deckers. Ever since, Australian bootmakers have been banned from exporting if they use the word ugg, making it difficult to compete against Deckers' global Ugg Australia brand. |
Needless to say, despite frequent appeals to the Australian government, no politician was game enough to oppose this corporate takeover.
via International Skeptics Forum http://bit.ly/2JDQOQa
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