vendredi 9 septembre 2016

Apparently we're beyond the "Too Soon!" timeframe

I note upfront that this isn't about Sept. 11 conspiracies in any way, shape, or form (unless someone out there thinks it's an allusion to MIHOP :rolleyes:). But historically this thread has at least been the initial landing spot for general 9/11 talk. Anyway, this commercial has been making the rounds lately:

http://ift.tt/2cL67IH

Quote:

Outrage is building after a San Antonio mattress company aired a “Twin Tower sale” video, days before the 15th anniversary of the deadly attack that killed nearly 3,000 people.

The 20 second Miracle Mattress video opens with three people standing in front of two stacks of mattresses.

The advertisement says mattresses will be on sale for the price of a twin mattress. Two men are then “thrown back” into the two stacks of mattresses, causing them to fall over.

At the end of the video, the woman is then heard saying, “We will never forget.”
I guess I could make like all the rest of the 'net and do the "Wow, I can't even" thing. But really, the thing that strikes me more than the offensiveness is just how distant the event is starting to recede in popular memory. Yes, it's still treated as sacred; for all my grumping about the shallowness of internet culture, people are still offended by this commercial because they still view that day as a profound shock and a cause for sadness, and the general reactions are reflective of that. But at the same time, it strikes me just how much of the adult population now don't remember 9/11, or were so very young when it happened. Depending on which demographic numbers you use1, somewhere between 30 and 40 percent of the current population was less than 10 years old in 2001, and somewhere around a quarter were either infants/toddlers or were not even born yet.

It's stating the obvious that as years past, more people view events that we went through as adults as being part of "history". But that doesn't change how striking it is to our psyche. It must be what prior generations felt about my generation and the JFK assassination. Or Pearl Harbor (interesting note: In the past 2 years, there were indeed current event issues regarding outrage at Pearl Harbor tweets and jokes, 2015 about soccer Tweets and 2014 surrounding a comedian's joke during a New Year's Eve show).

Well, anyway, I'm not sure there's a lot of substance to be pulled from what was ultimately a shallow attempt at advertising humor. And the commercial is only indirectly getting me to think about things (I've had these thoughts for a while now, honestly; this just reminded me). But still, it's striking that it's reached the point to where it's even possible for a commercial like this to have been recorded, let alone aired. It's not like it's open season and 9/11 is like, say, the fall of Troy, don't get me wrong. But could anyone have imagined this being aired in, say, 2006?


1. Demographics: Used kff.org for one, Wikipedia for another. For quick, round figures that seems sufficient.


via International Skeptics Forum http://ift.tt/2cL6bIr

Aucun commentaire:

Enregistrer un commentaire