Santevia Gravity Pure Earth Water System

deadrose just pointed me at this particular case of woo-mongery. The Santevia Gravity 15L Countertop Pure Earth Water System



A brief excerpt from the advertising blurb:

Quote:

In the Beginning In nature, water was once purified through a process of evaporation and condensation, resulting in rainfall - then gravity-filtered through the Earth's crust becoming enriched with alkalinizing minerals while being vitalized by the Earth’s magnetic core. Eventually this organically complete water was distributed through clean running springs, rivers or wells. Exposure to the sun’s light spectrum is also thought to elicit energizing potential. Modern Day Water Woes – Back to Nature Solution Unfortunately few, if any, sources of true, organically complete water exist due to global bottled water - while arguably clean, do nothing to restore water’s full organic potential. Santevia is the first to re-create Pure EARTH water.

The Santevia filter is essentially a perfectly ordinary and legitimate multi-stage particulate, activated carbon, and ion-exchange catalytic filter. With a handful of rocks and magnets tacked on, and most importantly, a laughably woo-filled advertisement. For at least double the price of the non-woo version. Seriously, $200 for a $75 water filter, and about $5 worth of rocks and magnets.



Why is it I'm not rich right now? Oh, right, those darned ethics always getting in the way. (That and the fact that there is no way I could pull off any of that stuff with a straight face.)

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