Juiced

Quote:

Two investors in Juicero were surprised to learn the startup’s juice packs could be squeezed by hand without using its high-tech machine.

Silicon Valley’s $400 Juicer May Be Feeling the Squeeze

What I like about this article is the very simple video here:

http://ift.tt/2pEqHix

This reminded me of the debunked story about NASA spending millions to developed a pressurized pen for use in space versus the Soviets just using a pencil. Only this time you really don't need the expensive tech.

Some investors, however, look beyond the obvious flaw:

Quote:

Doug Chertok, a Juicero investor, said he figured it out on his own. “There is no doubt the packs can be squeezed without the machine,” he said. “I’m still a huge fan.” Chertok, whose Vast Ventures is also a backer of popular organic restaurant chain Sweetgreen, said Juicero’s approach to delivering cheap organic produce could be valuable. He said the company is a “platform” for a new model of food delivery, where fresh fruits and veggies are delivered regularly to the home. “Juicero is still figuring out its sweet spot,” he said. “I have no doubt that they’ll be very successful.”

via International Skeptics Forum http://ift.tt/2oMNAz4